The manufacturer of Cowa coconut water, Coconut Water (Cowa) Sdn Bhd, showcased its newest product at Taste Fully Food & Beverage Expo 2016 at Mid Valley Megamall in early November 2016.
Virgin Coconut Oil
Also known as VCO, Cowa’s virgin coconut oil is ‘centrifuge extracted from fresh coconut meat’ and is laden with anti-oxidants, medium chain fatty acids, capric acid, lauric acid, caprylic acid and vitamin E.
Centrifuge extracted
According to Cowa, there are four production techniques to produce coconut oil – centrifuge extracted, cold pressed, expeller pressed and refined, bleached and deodorised (RBD).
The manufacturer uses the centrifuged extracted technique. This is how the company describes the method:
“Centrifuge extraction is the least intrusive process where virgin coconut oil is extracted from fresh coconut milk, keeping its natural nutrients intact. It has a very mild coconut taste and is packed with anti-oxidants.”
Natural progression to VCO
Cowa is likely to be the first local coconut water producers to move into the VCO category. This move is somewhat predictable as US-based All Market, the maker of Vita Coco, introduced its first Vita Coco Coconut Oil in August 2014. The raw and cold-pressed Vita Coco Coconut Oil is certified organic by the USDA. It is available in 18-ounce PET jars and 14-ounce flint frosted glass jars for beauty, cooking or wellness.
All Market has recently introduced Organic Extra Virgin Coconut Oil in mini pouch. The 100% raw, cold pressed coconut oil in a 7.5ml squeeze pack.
It would be interesting to see if Karta will also follow the footstep of Cowa into the VCO space.