In the mood for love, Pepsi-Cola (Thai) has recently unveiled Lay’s with a heart shape. The Lay’s extruded chip with the heart shape is part of Lay’s Play, a potato-based snack featuring fun shapes first launched in 2017. The company earlier introduced Lay’s Net and Lay’s 3D in 2016 with fun shapes aiming at young adults. These are the sort of innovations we would like to see for the Malaysian snack food market.
