7-Eleven Vietnam has introduced a local dessert menu that is perfect for summer. The new chè khúc bạch or almond panna cotta jelly is priced at VND 18,000. The convenience store chain is currently selling pennywort juice and wintermelon drink in addition to milk tea, coffee and juice drinks.
The convenience store chain has teamed up with be Đi Chợ app of the Vietnamese ride-hailing provider beBike to allow consumers order 7-Eleven food and drinks through the third-party app. This will serve as an alternative to the official site at www.7now.vn.
To reach out to digitally-native consumers who are also value seekers, 7-Eleven Vietnam has collaborated with Shopback to offer customers a percentage of their purchase money each time they make a transaction on https://app.shopback.com/7eleven-sb.
7-Eleven Vietnam has made available fresh vegetables and chilled/frozen meat at participating outlets as the convenience store doubled as a place to sell fresh produce.