The COVID-19 pandemic is fuelling consumer interest in DIY as consumption is shifting from out of home to in home. Rice & Shine in the Philippines is the latest entrance into the DIY scene with the Gulaman Kit to make the popular local Filipino beverage, reported Yummy.ph.
The kit comes with sago, gulaman (powdered form of dried agar) and sweet gulaman syrup. Now you can make your own gulaman at home.
Brands can take the opportunity to come up with creative ways to help consumers recreate popular dishes at home with DIY kits. Getting the children involved is a good way to relieve their boredom and foster better relationship too.
