Doi Kham has launched two new sugarcane beverages in Thailand namely Cold Pressed Sugarcane Juice and Cold Brew Coffee with Sugarcane. The two new HPP cold pressed beverages are priced at THB 85 (sugarcane juice) and THB 120 (coffee).
We have see quite a number of new sugarcane juices or beverages appearing in Thailand but for the overall Southeast Asian market, sugarcane juices remain an untapped opportunity.