Boon Rawd, which makes the Singha drinking water, is turning to Doraemon to promote its drinking water during the hot summer season. The collaboration highlights the theme of “Our Friendship Is Magic.” The Doraemon labelled bottled water is designed to appeal to consumers from all ages. The campaign also comes with prizes to be won.
In the past, Singha drinking water has colloborated with cartoon characters like My Little Ponny and Mickey Mouse to stimulate sales of its drinking water.