Home Retailing E-Commerce DUITNOW’S DIGITAL EXPERIENCE TAKES OFF

DUITNOW’S DIGITAL EXPERIENCE TAKES OFF

‘Rakan Cashless’ Karnival Jom Heboh Sees Hot Air Balloon Rides for RM1

25 June 2022 – DuitNow, the national initiative supported by PayNet to modernise Malaysia’s retail payments and drive innovation in e-payments, is offering thrill seekers an experience of a lifetime – a ride on a hot air balloon, high atop of Putrajaya at Karnival Jom Heboh – DuitNow.

For a nominal fee of RM1, which is required to be paid via DuitNow QR, visitors could enjoy a ride on the tethered hot air balloon. Operating from 8am-11am and 6pm-9pm on the 25th and 26th of June, the hot air balloon will hover over the skyline, lifting off from Anjung Floria.

DuitNow aims to show how easy its service is for small transactions. DuitNow QR’s compatibility lets consumers scan and pay with any mobile banking or e-wallet. Merchants and users can easily transact with one DuitNow QR code.

Khairuan Abd Rahman, Director of Retail Payment and Services for PayNet, said “DuitNow is thrilled to partner with Karnival Jom Heboh as ‘Rakan Cashless Jom Heboh’. QR codes are a major contributor in the drive to a cashless economy, fueled by the permeation of e-payments in every layer of society, especially among the B40 segment. DuitNow leads the charge on this, and with e-commerce and omnichannel retail becoming more common, it’s crucial to ensure that merchant touchpoints are ingrained into our daily lives.”

Besides enjoying hot air balloon rides, the public will be able to enjoy a variety of other fun activities at the PayNet DuitNow set-up, which includes a bubble balloon activity, face painting, and an Instagrammable corner, perfect for family pictures to capture precious moments. Furthermore, DuitNow plans to bring the hot air balloon and other on-ground activities to other states after Putrajaya.

About Payments Network Malaysia Sdn Bhd (PayNet)

PayNet is Malaysia’s premier payments network and central infrastructure for financial markets. We innovate, build, and operate world-class payment systems and financial market infrastructures that safely, reliably, and efficiently enable the functioning and development of Malaysia’s financial system as well as the economy as a whole. Bank Negara Malaysia (BNM) is PayNet’s single largest shareholder, with eleven Malaysian’s Banks as joint shareholders. For more information, please visit www.paynet.my.

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