Ajinomoto Vietnam has launched a new rice vinegar drink Vtox made from naturally fermented rice vinegar mixed with honey and fruit extract. The drinks come in 2 variants of lychee and grape. Vtox is highly recommended for use after every meal on a daily basis targeting female consumers who want to keep their body in shape and reduce fat absorption from meal intake. Vtox is also low in energy (16-18kcal/100ml).
Vtox is expected to popularise the concept of rice vinegar drink in an RTD format as a meal accompaniment for weight management purposes.