Oishi has moved into the infused water segment in the Philippines with the launch of In Water. The new flavoured water comes in two SKUs – orange extract and lemon extract with the product message of ‘drinking water doesn’t have to be plain and boring.’ Now you can drinking water the unboring way. The 500ml fruit infused water is priced at PHP 27 at 7-Eleven.
The last time we reported about infused water innovation in the Philippines was in 2019 with the showcasing of Sterling Infused Water at IFEX 2019.
