Mondelez had launched Halls Icy Strawberry Syrup (Strawberry and Menthol Flavoured Syrup Candy) in Thailand. The company has taken the popular local dessert and turned it into a dessert flavoured candy. This product is based on Namkhaeng sai, a Thai version of shaved ice or snow cone.
In a similar development, Mondelez has introduced the sugar-free Halls XS Freeze Superman.