GoodMorning Global, known for its plant-based beverage powders, has recently launched WonderMeat, touted as Malaysia’s first dry mix complete nutrition plant-based meat.
To prepare, consumers must mix it based on a ratio of 30% WonderMeat, 10% oil, and 60% water and then let the mix sit in the refrigerator for 15 to 30 minutes. Once done, users can shape the plant-based meat before cooking.
This concept of scratch cooking of plant-based meat ups the game in sustainability. The company sells WonderMeat as a shelf-stable product with a long shelf life, thus saving on refrigeration and electricity. Moreover, the scratch cooking concept shortens the ingredient list and puts consumers at the helm of determining what other ingredients to add.
WonderMeat contains 28 types of vitamins and minerals to increase metabolism and immunity. It also has calcium β-hydroxy-β-methylbutyrate (CaHMB), which improves muscle mass and strength.
WonderMeat differs from other plant-based meat dry mixes as it comes in chunks rather than powder, as represented by Thailand’s Green Spoons Plant-Based Chicken Mix.
WonderMeat targets the HoReCa channel at the moment. Click here to buy on the website.
