CV Arira Pangindo, the maker of Kusuka cassava chips in Indonesia, has unveiled its latest Kusuka Ubi Mix Original. The company is using locally-grown sweet potato as the new ingredient base to offer consumers a new snack that is free from gluten and high in fibre.
The sweet potato snack taps into the current K-food-inspired goguma or sweet potato trend in the Indonesian snack industry spearheaded by Nabati.