NutriAsia has unveiled its latest UFC Fun Chow Korean-style Rice Mix in the Philippines. This seasoning mix offers consumers the convenience of making Korean Beef Bulgogi, Bibimbap and Kimchi rice at an affordable price of PHP 20 per sachet. The UFC Fun Chow range can easily level up the plain steamed rice into a special fried rice.
Seasoning brands have created new ways to upgrade regular rice using local flavours and are broadening their flavour range with internationally-inspired flavors like Korean.
In Malaysia, we have seen companies tapping into the popularity of Chinese Muslim cuisines with products like CikSuri Chinese Muslim fried rice seasoning.
