Merisant has recently launched Equal Glow in Thailand. As the name implies, this stevia-sweetened Equal Glow Instant Drink helps consumers glow from the inside out. The range comes in three products:
Equal Glow Peach Flavour Beaute+ Instant Drink: 2000mg collagen tripeptide per 15g and Co-Q10.
Equal Glow Yuzu Flavour Vita + Instant Drink: 200% Thai RDI of vitamin C per 15g. The drink contains fingerroot, ginger and turmeric.
Equal Glow Strawberry Flavoured Fit + Smoothie Instant Drink: has 5,000mg inulin and 51.3mg L-carnitine per 27g.
Apart from sweeteners, Equal also sells stevia-sweetened coffee and cocoa mixes in Thailand.
Equal Glow addresses consumer needs for a calorie-free, flavourful drink with functional ingredients that consumers can prepare conveniently with the addition of water.