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Fernleaf continues its commitment to nourishing Malaysian families with its new and nutritious chocolate milk delight
Petaling Jaya, 15 August 2024 – Fernleaf, Malaysia’s No.1 family milk powder*, partners with the Ministry of Communications as one of the official Gold Sponsors of the National Day Malaysia Day (HKHM) celebration this year, an event expected to draw more than 100,000 Malaysians. As part of the celebration, participating Malaysians will have the opportunity to taste Fernleaf’s all-new Family Chocolate Milk Powder, a delightful addition to their range of delicious, quality dairy products, made with milk from New Zealand.
This exciting initiative highlights Fernleaf’s unwavering dedication to enriching the lives of Malaysian families with nutritious and delicious dairy options. The new Family Chocolate Milk Powder not only provides a rich, milky chocolate flavour but also important nutrients, including 5x DHA, 11 vitamins and minerals, and high levels of calcium, protein, iron, zinc, vitamin A, D, B2, and B12, aligning with Fernleaf’s mission to support a balanced diet for families.
“With a strong presence of more than 40 years, Fernleaf has been providing the goodness of high-quality New Zealand dairy to millions of Malaysian households, making it one of the nation’s most well-loved dairy brands”, said Lim Siew Poh, Marketing Director of Fonterra Brands Malaysia and Singapore. “We are excited to introduce our new Fernleaf Family Chocolate Milk Powder – a product that combines delicious taste with good nutrition. There is no better time to celebrate this with our fellow Malaysians who have supported us throughout the years than today.”
Speaking at the event, YB Fahmi Fadzil, Minister of Communications, who is also the 2024 HKHM Main Committee Chairman, said, “This year, we have received RM4.09 million in contributions from 29 strategic partners for the HKHM celebration. These funds, comprising both cash and in-kind sponsorships, will be channelled to the National Day Trust Account to support the preparations for HKHM and will be distributed to the public attending the National Day celebration at Putrajaya Square on 31st August and Malaysia Day celebration at Sabah.”
Fernleaf’s participation in the 2024 HKHM celebration highlights its long-standing dedication of nurturing Malaysians with delicious and high-quality New Zealand dairy. This event is a celebration of both the national spirit and Fernleaf’s continued mission to provide nourishing, tasty dairy options to Malaysian families for generations.
*Nielsen: Moving Average Total Sales Value Market Share since 2018.