Universal Robina Corporation’s (URC) Piattos snack brand has launched Spicy Mala flavour in Indonesia. The new flavour allows Indonesian consumers to experience the exciting taste of the Sichuanese cuisine flavour profile characterised by its numbing and spicy sensations.
The unique and spicy flavour of Spicy Mala could appeal to consumers who enjoy trying new and exciting flavours. Piattos can serve as a gateway for consumers to explore flavours from around the world.
