Malaysian coffee company Aik Cheong Sdn Bhd is set to move into the ready-to-drink (RTD) space with the new IT’S Chocolate Latte (Rich Cocoa and Minty Cool). The company unveiled the latest RTD products at the recent MIHAS 2024, the world’s biggest halal trade show held in Kuala Lumpur in September 2024.
Aik Cheong showcased its new IT’S freeze-dried fruity tea range, featuring tea capsules for easy preparation. These capsules can be easily prepared with hot or cold water.
Aik Cheong’s new product offerings, including IT’S freeze-dried tea, will enable the company to better meet the needs of consumers seeking convenient and on-the-go options, especially through convenience stores.
On a separate note, the company introduced the Cafe Art Chocolate Series in the first half of 2024, elevating consumers’ chocolate cravings with flavors like Chocolate Hazelnut, Chocolate Mint, and Chocolate Kosong.