Indofood is capitalising on the growing popularity of Korean cuisine by introducing Indomie K-flavoured instant noodles. This new series, part of the Indomie Premium Collection, features K-Rose, Fiery Chikin and Spicy Ramyeon flavours.
Spicy Ramyeon is a soup noodle, while K-Rose and Fiery Chikin are fried noodles.
Update:
Indomie has appointed the global sensation NewJeans, as their Global Brand Ambassador. NewJeans, known for their modern, energetic, and fresh musical style and visual aesthetics, which resonate well with Gen-Z, is now the global face of Indomie.
As part of the collaboration, NewJeans is promoting Indomie’s latest K-noodles.