ZUS Coffee has launched the Brownie Series to encourage consumers to chill this December. The Brownie Series are available from 9 December 2024 and come in the following variants:
- Velvet CrĆØme Brownie LattĆ© – Creamy, nutty, and smoother than your best pick-up line. This sweet escape will surely win over your sweet tooth!
- All Day FrappĆ© – A cool, chocolatey blend with a hint of toasted walnut, perfect for keeping the chill alive from morning to night. Capy gives it two paws up!
- Fizzy Berry Brownie – It’s bubbly, it’s berry, itās brownie! Your taste buds just RSVP’d to this fizzy, fruity fiesta!
Along with the launch of the Brownie Series, the homegrown coffee chain is leverage the capybara appeal with limited-edition capybara merchandise such as stickers and the Bulu Bulu Cup Sleeve.
Beverage chains often use cute animal mascots, like Thailand’s Moo Deng, which is a cute pygmy hippopotamus from Thailand, alpacas and capybaras, to attract customers.