Thai meat snack producer Chaosua Foods Industry PCL (Chao Sua) has recently launched Rice Chips, which feature generous pieces of meat floss, bite-sized pieces and a variety of unique flavours. Rice Chips are designed for the younger generation, particularly those aged 20-35, who enjoy novel and distinctive snacks.
The new Rice Chips are available in Original, Moo-Krata with Dipping Sauce and Latiao. The Latiao (č¾£ę”) flavour is particularly interesting, tapping into the trend of this popular Chinese snack known for its spicy and chewy texture.
Chao Sua also recognises the growth opportunities presented by gift-giving during the Chinese New Year season. Chao Sua’s gift sets come in three varieties: the Prosperity Set, the Wealth Set, and the Lucky Windmill Box.
The company also offers four new flavours of crispy pork protein snacks: Truffle, Tomato, Laab and BBQ as well as Crispy Fish Stick in Hot & Spicy and Original flavour. The Crispy Fish Sticks are made from 64% real fish.