‘Dapur Goodday” Missi Sarimah & Tuyah vs Che Ton’ Watch Today & Buy Tomorrow! Malaysia’s First-Ever Reality Cooking Drama with a Groundbreaking Concept

‘Bringing You Special Ramadan Delights with Goodday Throughout Ramadan’

• Innovative collaboration of merging TV entertainment with live culinary experiences with the first-ever reality cooking drama series.
• Ramadan bazaar of a 29-day event at Shah Alam Stadium, signature dishes with key ingredient Goodday Milk, and celebrity meet-ups.

28 February 2025, Kuala Lumpur – This Ramadan, Gempak, in collaboration with Goodday, presents Dapur Goodday: Misi Sarimah & Tuyah VS Che Ton, Malaysia’s first-ever reality cooking drama featuring a unique concept of Watch Today, Buy Tomorrow! at Bazaar Ramadan Stadium Shah Alam! ‘Dapur Goodday: Misi Sarimah & Tuyah VS Che Ton’ will air daily on Astro Ria throughout Ramadan, starting from March 1st at 5:30 pm. Additionally, the show will be accessible on On Demand and Astro GO. Viewers can experience the flavours firsthand by purchasing the featured dishes showcased in the programme at the Ramadan Bazaar at Stadium Shah Alam from March 2nd to March 29th.

What makes this show special is that every recipe features Goodday milk as a key ingredient, enriching the flavours of each dish. Some of the must-try Ramadan delights include Nasi Hujan Panas, Roti John, Bread and Butter Pudding, Kari Ikan Bawal, Ayam Percik, and many more.

Beyond purchasing the featured dishes, bazaar-goers can take part in exciting activities, including a game of spin-the-wheel with a minimum spend of RM20 for a sure chance of a reward. They can also enjoy meet-and-greet sessions with the celebrity cast of Dapur Goodday: Misi Sarimah & Tuyah VS Che Ton and win exclusive prizes from Astro Shaw and Goodday.

Goodday is honoured to embrace the spirit of Ramadan by setting up its very own booth at the bazaar. The same 29 featured dishes from the 29 Dapur Goodday episodes will be made available by the next day at the bazaar, inviting the community to experience authentic, wholesome meals made of rich and delicious Goodday milk. This initiative is especially relevant during the holy month, a time of self-reflection and unity, as it brings families and friends together over shared culinary delights, reinforcing Goodday’s commitment to nurturing togetherness and celebrating Malaysia’s rich culinary heritage.

Adding to the excitement of the first-ever reality cooking drama, Dapur Goodday cranks up the drama to an entirely new level! Not only does it revive beloved characters from last year’s hit Ramadan drama, Khun:sa, featuring the ever-charismatic trio of Che Ton played by Sherry Alhadad, Sarimah by Zarina Zainoordin, and Tuyah by Ezu Hashim, but it also infuses the entire series with an exciting new twist. This time, Sarimah and Tuyah make a dramatic return to Earth after a mysterious UFO abduction, reuniting Che Ton under tense circumstances. An enigmatic stranger then thrusts them into a high-stakes mission: perform a series of extraordinary good deeds over 29 consecutive days, with their very fate hanging in the balance. Succeed, and they secure their place on Earth permanently, as they certainly don’t want to know what would happen if they fail! Dapur Goodday is not just a cooking show – it’s a merging of feel-good moments and pulse-pounding episodes with the delicious, wholesome feeling of Goodday in every unique dish presented!

The show also features special guest appearances in each episode, bringing in iconic Malaysian film and drama characters, including Zizan Razak from the famed Polis Evo movies, Datuk Rosyam Noor from Kala Malam Bulan Mengambang, Scha Al-Yahya in Awan Dania, Naim Daniel in Project: High Council, Joey Daud in Kampung Pisang Bersiri-Siri, Tony Eusoff from P. Ramlee and many more!

According to the Head of Astro Shaw & Vice President of Malay Nusantara Business, Astro, Raja Jastina Raja Arshad, Dapur Goodday: Misi Sarimah & Tuyah VS Che Ton is not just a reality cooking drama but a groundbreaking innovation that bridges entertainment with real-life experiences.

“For the first time, audiences aren’t just watching a cooking show and learning recipes from their screens—they can now taste and purchase the very dishes they see on TV at the Ramadan bazaar. What’s even more exciting is that the celebrity guests will personally be at the bazaar every weekend throughout Ramadan to engage with fans and sell the featured dishes. This initiative paves the way for new opportunities in content creation by integrating entertainment, consumer experiences, and broader commercial value. We are honoured to have Goodday as our strategic partner and hope this initiative brings fresh value to the Malaysian content landscape while offering a unique experience for viewers.

“At Goodday Milk, we have always believed in creating meaningful and immersive experiences that bring people together. Dapur Goodday: Misi Sarimah & Tuyah VS Che Ton is more than just a reality cooking show—it’s a celebration of storytelling, culture, and the joy of food. By integrating Goodday Milk into the recipes and narratives, we are reinforcing our brand’s role in making everyday moments more wholesome and enjoyable. What makes this collaboration even more special is the opportunity for fans to not only watch these exciting dishes come to life on screen but also taste them firsthand at the Ramadan bazaar. This initiative allows us to connect with our consumers in a way that is both interactive and engaging, strengthening the bond between Goodday Milk and the communities we serve. We are incredibly proud to be part of this groundbreaking project and look forward to sharing the goodness of Goodday Milk with Malaysians nationwide,”
added Amy Gan, Vice President of Marketing at Etika Sdn Bhd.

Catch Dapur Goodday: Misi Sarimah & Tuyah VS Che Ton on Astro Ria daily throughout Ramadan, starting 1 March at 5:30 pm, and on On Demand and Astro GO. Join the conversation on social media using #DapurGooddayMisiSarimah&TuyahVSCheTon, and stay updated by following Goodday Milk Malaysia’s Facebook & Instagram or following Gempak’s Instagram, TikTok, X, and Facebook. Plus, with a simple scan of the QR code at the booth, bazaargoers get instant access to the day’s special recipes.