Thailand’s Srinanaporn Marketing (SNNP) has introduced a new refreshing option Magic X fruit juice with coconut jelly. This drink, available in lychee, grape and watermelon flavours, comes in 320ml bottles for THB 10 and can be purchased at stores across Thailand.
A comprehensive, 360-degree marketing campaign is being launched, with Phuwin Tangsakyuen as the face of the brand.
Key takeaways: fusion flavour with texture
