Kuala Lumpur, 28 March 2025 — This Ramadan, Klook, a leading travel and experiences platform, is turning travel into an act of giving. In collaboration with Farm Fresh and Kechara Soup Kitchen (KSK Society), Klook is launching a heartfelt initiative to bring nourishment and joy to underprivileged communities across Malaysia. Through this meaningful partnership, 1,000 packs of Farm Fresh kurma milk will be donated to those in need, ensuring that fasting beneficiaries receive essential nourishment during this holy month.
“At Klook, we believe travel is more than just experiences—it’s about bringing people together, fostering meaningful connections, and giving back to the communities we touch. Ramadan is a time of gratitude and reflection, and we are honoured to turn every journey booked on Klook into an opportunity for kindness. Through this initiative, we hope to spread the joy of giving, ensuring that every booking made contributes directly to supporting those in need,” said Sarah Wan, General Manager, Indonesia, Malaysia, and Singapore, Klook.
“At Farm Fresh, we believe that nourishment goes beyond just food – it’s about fostering well-being and strengthening communities. We are delighted to partner with Klook and Kechara Soup Kitchen for this meaningful cause, ensuring that those observing Ramadan have access to wholesome, natural sustenance. As a brand rooted in fresh, high-quality dairy, we see this initiative as an opportunity to share the goodness of nature while giving back to the community,” said Azmi Zainal, Group Chief Operating Officer of Farm Fresh Berhad. As a source of natural energy and essential nutrients, kurma milk is a thoughtful way to help sustain those observing Ramadan.
Kechara Soup Kitchen has been serving marginalised communities in Malaysia for over 17 years, providing more than 1.3 million meals since its establishment. “This contribution helps us extend vital support to those facing hardships, ensuring they receive nourishment and care during the Ramadan season,” said Justin Cheah, Marketing Director at Kechara Soup Kitchen.
Beyond Ramadan, customers can continue supporting local communities by experiencing the heart of Farm Fresh’s mission. Visit Farm Fresh at UPM to witness firsthand how fresh, sustainable dairy is crafted, or enjoy a dinner at The Acre by Farm Fresh, where farm-to-table goodness brings people together over wholesome meals. Every visit supports a homegrown brand dedicated to enriching both health and community.
Book your Farm Fresh experience now:
- Farm Fresh at UPM: https://www.klook.com/en-MY/activity/98003-farm-fresh-upm-seri-kembangan-selangor-direct-entry-ticket/
The Acre by Farm Fresh Ramadan Buffet: https://www.klook.com/en-MY/activity/146662-the-arce-by-farm-fresh-at-upm-in-selangor/
