Mayora Indah’s Wow Spageti has introduced a new Aglio Olio flavour in Indonesia. This product provides a spicy garlic pasta experience, bringing a taste of Italy to Indonesian consumers. Along with Meaty Bolognese and Creamy Carbonara, Wow Spageti provides Indonesian consumers with an affordable Italian-inspired meal option.
Mayora Indah has taken its Wow Spageti brand to the Philippines, rebranded as Wow Pasta, to capitalise on the Filipino market’s demand for affordable pasta.
Key takeaways: affordable option
