KUALA LUMPUR, 25 APRIL 2025 – Malaysia’s favourite homegrown Halal Quick Service Restaurant (QSR), Marrybrown®, has brought back its highly anticipated Hallyu-inspired limited-time menu – the MB Gangjeong Chicken! This bold fusion of Korean flair and local taste has returned to tantalise Malaysian taste buds with its signature sweet, tangy and spicy kick, available at outlets nationwide starting today.
Originally launched as a seasonal item, MB Gangjeong Chicken quickly established itself as a fan-favourite among loyal customers. The irresistible sweet, tangy and spicy glaze has consistently resonated with Malaysians seeking bold, adventurous flavours. Following overwhelming customer demand for Marrybrown®’s signature twist on ‘something different’, the menu has made several successful returns over the years.
“The K-Wave phenomenon has created a strong appetite for Korean-inspired menus, and each MB Gangjeong Chicken release has generated phenomenal response. While maintaining this returning favourite, we’ve continuously refined it to ensure the perfect balance of spice, tanginess and sweetness that suits the Malaysian palate,” said Mr Daniel Chan, Chief Executive Officer of Marrybrown®.
For this latest release, Marrybrown® has embraced Korean culture with vibrant packaging that capitalises on the ever-growing K-Wave popularity across Malaysia. The menu features a comprehensive lineup of flavour-packed offerings:
- Gangjeong Kimchi Rice Bowl Combo (price from RM13.90): Kimchi-infused rice paired with Gangjeong flavoured chicken and served with a cup of Fanta® Strawberry.
- Gangjeong Chicken Burger Combo (price from RM17.90): A boneless juicy 100% chicken thigh seasoned in Gangjeong Spicy Sauce, tucked between soft black buns, served with 6-pc potato wedges and a cup of Fanta® Strawberry.
- Gangjeong Spicy Chicken Combo (price from RM18.90): Saucy 4-pc of Gangjeong Spicy Chicken served with 6-pc Wedges and a cup of Fanta® Strawberry.
- Gangjeong Spicy Chicken Box Meal (price from RM24.50): The best of both worlds featuring 2-pc of Gangjeong Spicy Chicken, Gangjeong Chicken Burger, 6-pc potato wedges and a cup of Fanta® Strawberry.
- 3-pc Korean Dumplings (price from RM4.50): Complement any of your Gangjeong meals with crispy Korean dumplings filled with a savoury mix of mushroom, kimchi, and chicken.
- Strawberry Custard Pie (price from RM4.99): Complete your meals with a delectable pastry featuring a golden, flaky crust filled with strawberry and rich custard.
“At Marrybrown®, we continually strive to blend the familiar with the innovative, and this latest version of the MB Gangjeong Chicken exemplifies that approach. We’re focused on giving our customers new ways to enjoy flavours they already love, and we’re truly grateful for their continuous support,” said Mr Daniel.
“As a brand that has grown alongside Malaysians, we understand that food transcends the plate – it brings people together through exciting, memorable experiences. The return of the MB Gangjeong Chicken celebrates that connection, and we’re proud to continue sharing flavours that unite and excite,” he added.
Marrybrown serves millions of customers across more than 600 locations in 16 countries, maintaining the highest standards of quality, service, cleanliness, and value for an exceptional dining experience. For more information on Marrybrown, MB App, promotions, and delivery services, please visit:
Website: https://marrybrown.com/
MB App: https://mbapp.marrybrown.com/
Facebook: Marrybrown Malaysia
Instagram: Marrybrownmy
TikTok: Marrybrownmy
Threads: Marrybrownmy
YouTube: Marrybrown TV
