Subang Jaya, 12th December 2017 – Fantastic news for Justice League fans! 7-Eleven Malaysia is proud to present its latest loyalty program by officially launching the Justice League MAJIG™ collection alongside its Corporate Social Responsibility (CSR) Partner, The National Autism Society of Malaysia (NASOM) in Subang Jaya today.
Justice League MAJIG™ consists of 16 revealed magnet jigsaw designs highlighting iconic characters from Justice League such as Superman, the Man of Steel; Batman, the dark-knight of Gotham City; Wonder Woman, the Amazonian warrior princess, and many more! Each MAJIG™ comes in individual “blind” packs as an element of surprise and to extend further excitement, there will be 3 mystery MAJIG™ pieces. Once all 19 magnet jigsaws have been collected, it will form a complete jigsaw set!
The campaign will run for 8 weeks from now until 5th February 2018, and throughout this campaign period, customers will be rewarded with one program sticker for every RM5 spent in a single receipt on selected purchases in stores. Furthermore, a bonus program sticker will be rewarded when each purchase includes preferred partner’s products listed by 7-Eleven Malaysia such as those from Mondelez and Wonda among others. After collecting all 8 stickers, customers can redeem one MAJIG™ for free!
“Justice League MAJIG™ would most certainly be a big hit amongst our customers,” said 7-Eleven Malaysia’s Deputy CEO, Mr. Hishammudin Hasan. “Besides being a DC-licensed product, MAJIG™ is also a collectible that is exclusively available in 7-Eleven Malaysia, making it the “must have” collectible of the year! We always listen to our customer’s wants, and we believe this loyalty program will satisfy our customers’ expectations and continue to enhance their shopping experience with us,” he added.
As part of the program, 7-Eleven Malaysia has continued its long-standing corporate practice of giving back to the community it operates in by incorporating a corporate social responsibility element in the program. By collecting the exclusive MAJIG™, one would also be doing good as 7-Eleven Malaysia has collaborated with The National Autism Society of Malaysia (NASOM), a not for profit organization dedicated to support people with autism. Whereby for each MAJIG™ redeemed and its image shared either on Facebook or Instagram with the hashtags #NASOM, #JLMAJIG, and #7ElevenMY, RM7.00 would be channeled to the NGO via 7-Eleven’s Share Your MAJIG™ program to raise further awareness on autism among the public.
7-Eleven Malaysia will also be commencing its Match the Ticket contest from now until 5th February 2018. The contest is open to all 7-Eleven customers with exciting prizes up for grabs! Lucky redeemers who manage to get a MAJIG™ with a ticket are required to go to 7-Eleven Malaysia’s official website under the “What’s New: Contests” tab to key in their ticket number with complete details, and wait for the winner announcement after the contest ends on 7-Eleven Malaysia’s Facebook page.
7-Eleven Malaysia is the largest stand-alone convenience store-chain nationwide, with more than 2,200 outlets across the country. The launch of Justice League MAJIG™ continues the journey to continuously aspire to elevate customers’ shopping experiences and to scale greater heights as the largest stand-alone convenience store operator in Malaysia. To meet today’s expectations in providing convenience to customers; 7-Eleven Malaysia opts to stay close to its customer’s heart by staying true to its motto, Always There for You.
For more information on Justice League MAJIG™; Share your MAJIG™; and Match the Ticket contest terms & conditions, visit www.7eleven.com.my or Facebook at 7ElevenMalaysia.
About 7-Eleven Malaysia
7-Eleven Malaysia Holdings Berhad through its subsidiary 7-Eleven Malaysia Sdn. Bhd. is the owner and operator of 7-Eleven stores in Malaysia. Incorporated on 4 June 1984, 7-Eleven Malaysia has made its mark in the retailing scene and have been a prominent icon for over 32 years. 7-Eleven Malaysia is the pioneer and largest 24-hours standalone convenience store operator in Malaysia with over 2,200 outlets nationwide and serves more than 900,000 customers daily. 7-Eleven stores can be found across bustling commercial districts to serene suburban residential compounds throughout Malaysia, from petrol stations and LRT stations to shopping malls and medical institutions. 7-Eleven is Always There For You.
Captions:
Photo 1:
From left: 7-Eleven Malaysia Deputy CEO Mr. Hishammudin Hasan and The National Autism Society of Malaysia (NASOM) Vice Chairman Dato Chuah Chong Wah
Photo 2:
The National Autism Society of Malaysia (NASOM) Choir Group presenting their MAJIG™ for “Share Your MAJIG™” program, whereby for each MAJIG™ redeemed and its image shared either on Facebook or Instagram with the hashtags #NASOM, #JLMAJIG, and #7ElevenMY, RM7.00 would be channeled to the NGO.
