PepsiCo has introduced three new Lay’s flavours in Thailand to bring consumers on a journey through street food. The three flavours are King Crab XO Sauce, Larb Zaab Nua and Spicy Salted Prawn. All of them are priced at THB 20. Larb Zaab Nua is a flavour from Thailand, while King Crab XO Sauce reminds consumers with the taste of Hong Kong.