PT Frisian Flag Indonesia (FFI) has launched a new programme called “Kedai Kreatif Susu Kental Manis Frisian Flag Bersama Majukan UMKM Indonesia” to support micro, small and medium entrepreneurs (UMKM). Some 400 UMKM operators in the country will receive support from FFI to apply FFI’s sweetened condensed milk into their new food and drink creations.
The move will help achieve a win-win for both FFI and UMKM. Supporting UMKM will provide FFI accesss to around 65.5 million UMKMs throughout the country and will spur greater usage of FFI products among UMKM foodservice operators.
