Lay’s Malaysia has launched its latest Truffle Flavoured Potato Chips in Malaysia. We have witnessed a flurry of truffle flavoured snack launches in Southeast Asia at the moment. Truffle flavour offers an indulgent taste without breaking the bank. The new Lay’s Truffle Flavoured Potato Chips are made by PepsiCo Foods (China) in Shanghai and are exported to Malaysia, Singapore and the Philippines.