KFC Thailand has done something unthinkable and that is launching fried chicken incense sticks for Chinese New Year to offer deliciousness to gods and ancestors.. Now you can smell KFC’s 11 secret herbs and spices by burning the incense. The incense also features texture just like KFC Fried Chicken.
The purpose of having this incense stick is to build a deeper relationship with Gen Zs through the Thai-Chinese culture. The concept was created together with Wunderman Thompson Thailand.