Monde Nissin and Vietnam’s Nutifood have recently collaborated to launch Monde Nuvi Chocolate Milk Drink with Nata De Coco into the Philippine market. The flavoured UHT milk is a source of vitamins and minerals to support the growing up needs of children.
The Philippines presents a promising market for dairy-based nutritional drinks, with fewer existing options compared to Vietnam. The challenge lies in efficient distribution. Local players as partners can play a crucial role in bridging this gap and bringing these products to consumers.
Vietnamese dairy companies like Nutifood and Vinamilk are teaming up with leading local food and drink producers in the Philippines to leverage their extensive networks and introduce their dairy drinks to a wider market. Vinamilk, for instance, has partnered with Del Monte to expand its reach in the Philippines.
Nutifood is reportedly planning to replicate its Philippine strategy in Indonesia, with a potential launch in 2025. Stay tuned for more updates.