Epic rewards up for grabs during Epic Birthday Sale from 24 March (8pm) – 27 March
KUALA LUMPUR, 13 MARCH 2025 – This year, to celebrate its 13th anniversary as a pioneer eCommerce platform in Southeast Asia, Lazada is inviting shoppers in Malaysia to “break into” its Epic Birthday Vault. Packed with shopping vouchers, incredible savings, and amazing prizes to be won, the birthday vault is just one of many exciting surprises in store for shoppers during Lazada’s upcoming Epic Birthday Sale, which takes place from 24 March, 8pm to 27 March.
Epic birthday surprises bursting with rewards
From 19 to 27 March, shoppers can search for “Lazada Epic Birthday Surprise” on Google to access a special microsite, where they can “break” a digital hippo savings bank to reveal shopping vouchers worth up to RM100. These vouchers can be redeemed during the Epic Birthday Sale, starting 24 March at 8pm.
On top of getting Lazada vouchers, lucky shoppers will also receive an exclusive digital Lazzie card, which they can repost on TikTok and tag @Lazada_MY. 13 winners with the winning digital card will stand a chance to win prizes from a RM21,000 prize pool, with products from brands like Apple, Baseus, Dyson, Estee Lauder, La Mer, Laifen, Laneige, Logitech, Marshall, Ninja, SK-II, Sony, and Tefal to be won.
For an in-person experience, shoppers can also visit the Epic Birthday Vault at MyTOWN Shopping Centre, Kuala Lumpur on 22 March from 10am to 10pm. Shoppers can test their skill at “stealing” a hippo savings bank, with a chance to win a second-generation Apple Watch SE (GPS) and Lazada campaign vouchers. Those who participate on-ground will also get a physical Lazzie card, which they can post on social media to redeem freebies like ice cream cookies, Jipinhe Scones, and Kung Fu Tea beverages.
Shopping without breaking your bank
Lazada has plenty in store for shoppers during the Epic Birthday Sale, including campaign vouchers worth up to RM1,000 off, branded deals with discounts of up to 90%, and platform-wide Semua Free Shipping. There are even guaranteed 50% price cuts on selected products, with big savings on Poco smartphones, premium bedding from Jean Perry and AKEMI, gaming headphones, mobile accessories, and much more.
Those who are fasting can also look forward to Sahur and Moreh Deals, available exclusively during Ramadan – with bargains on snacks from Signature Market, multivitamin gummies from Mulittea, nutritious goat milk, and Safawi dates among others. Shoppers can look out for these deals at Sahur (3-8am) and Moreh (8pm to 12am).
For even greater savings, shoppers can also use their LazCoins to enjoy additional savings of up to 60% off. Best of all, campaign and store vouchers, free shipping, LazCoins, and LazCash can be stacked, allowing shoppers to maximise their savings before checkout.

To celebrate its milestone birthday, Lazada is unveiling RM27 All Out Deals with over RM40,000 worth of limited-time deals up for grabs. Shoppers can score these incredible offers daily from 25 to 27 March at 12am, 8am, 3pm, and 9pm — but only while stocks last.
Brands featured under the RM27 All Out Deals include Beacon, Bose, Chow Sang Sang, Cricut, DDPAI, Ecovacs, Getha, GOOJODOQ, GTGAMEZ, Habib, Honor, JBL, KAPAS, KitchenZ, Kormaz, Kun, Levoit, Marshall, SAMEL, Tineco, TP-Link, TTRacing, and UGREEN. With an exciting lineup of top brands, shoppers can look forward to unbeatable RM27 steals on a wide range of products, including luxury jewellery, premium audio devices, smart home essentials, gaming gear, and others.
Shoppers can also earn LazCash by simply typing “LazzieChatHunt” into Message+, with a chance to win up to RM150.

Lazada’s 13th anniversary marks more than just a milestone – it reflects the company’s ongoing commitment to delivering consumers the best prices and experiences, with a dedication to being Always the Better Platform. With the Epic Birthday Sale just around the corner, shoppers can mark their calendars, add to cart, and get ready to spend without breaking their bank.
For more details on the sale, check out the Lazada App or follow #LazadaEpicBirthdaySurprise and #LazadaMY on social media for the latest updates!