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New Munchy’s Cream-O White Chocolate and Chocolate flavoured biscuits with emoji designs

URC Malaysia has launched Munchy’s Cream-O White Chocolate and Chocolate flavoured biscuits in the local market. The new product is a crunchy biscuit with irresistible chocolatey taste. It comes in four emoji designs.

Click here to purchase.

New KitKat Chocolate Drink brings KitKat into the hot chocolate mix segment

Nestlé Malaysia has launched KitKat Chocolate Drink to broaden the consumption occasions for the KitKat chocolate range beyond confectionery to hot chocolate mixes. Consumers can now enjoy the indulgent chocolate beverage crafted with KitKat signature ingredients in convenient on-the-go stick packs for quick mood boost, anytime and anywhere.

Purchase now on Lazada Malaysia.

 

 

Vedan Vietnam offers quality meals at home with new Sichuan Sauerkraut Fish and Moon Cuttle Shrimp Cake

Vedan Vietnam has launched convenient frozen products to help Vietnamese consumers prepare quality meals at home. The new Sichuan Sauerkraut Fish combines the sour and spicy flavors from Sichuan with fresh Vietnamese agricultural products, creating a unique culinary experience.

The broth is stewed from barramundi bones for a sweeter flavor. Consumers can eat the Sichuan Sauerkraut Fish with vegetables such as tomatoes and purple onions.

Also available for purchase on e-commerce sites is the Vedan Vietnam’s Moon Cuttle Shrimp Cake, which is a unique flavour from Taiwan.

Vedan Golden Taiwanese Moon Cake will bring uniqueness with all the crunchiness, sweetness and aroma from cuttlefish, shrimp and fish paste.

In addition to Moon Cuttle Shrimp Cake, Vietnamese consumers can enjoy Vedan Takoyaki, which is fried to be “crispy outside, soft and fragrant inside.” The takoyaki is filled with fresh octopus and a perfect blend of selected vegetables.

Explore the reimagined Singapore Food Festival and see Singapore come alive as a Culinary Capital

SFF Announces First Two Signature Events of the 2024 Festival Line-Up

Singapore Food Festival (SFF) is back this October and will feature a host of unforgettable culinary experiences. Having undergone a makeover, SFF has been reimagined with bespoke multi-genre events, ranging from the large-scale to the boutique, celebrating the role of dining in Singapore’s culture through food and entertainment.

From 1 to 31 October 2024, the culinary capital of Singapore will come alive with the debut of a completely refreshed festival format, so say goodbye to the usual festival village. Instead, the focus is on curating immersive experiences set in iconic locations and uniquely Singaporean offerings that cater to visitors of all ages, with each event designed to provide a memorable dining experience.

SFF Announces First Two Signature Events
Signature Events are highlights on SFF 2024’s events calendar and are large-scale, theatrical spectaculars held at some of Singapore’s most iconic venues. The SFF Signature Events feature renowned guest chefs and offer immersive and grand culinary experiences.

Future Food, 10 October 2024, Marquee
Be transported to a world of infinite possibilities as we explore Future Food. Experience a fusion of culinary mastery, mixology, gastronomy and world-class entertainment. Adventurers will be whisked away by a whirlwind of vibrant colours, pulsating soundscapes, and a dazzling display of lights on this immersive theatrical experience that engages all the senses.

The Long Table, 17-18 October 2024, CHIJMES Hall
Set in the historic chapel hall of CHIJMES, The Long Table invites you to a dreamy celebration of enchantment and elegance. Take your place at our beautifully adorned long table and be transported to a different world, where graceful ballerinas twirl amidst whimsical decor as you relish a four-course culinary journey (lunch or dinner) prepared by some of Singapore’s top heritage and contemporary chefs. With enchanting live singers, projections, and life-sized props adding to the magic, The Long Table promises an unforgettable experience, where every detail delights the senses.

A Festival of Old and New
This year’s festival theme is A Celebration of Old and New, and is built around three core pillars —Heritage, Contemporary, and Innovation — which celebrates the full spectrum of Singapore’s culinary history. From time-honoured traditions to the latest food trends, SFF 2024 celebrates Singapore’s rich culinary heritage and offers a culinary journey spanning generations.

“The reimagined Singapore Food Festival 2024 presents an opportunity to captivate global food enthusiasts with an immersive showcase of Singapore’s dynamic F&B scene. This year, with a renewed and deliberate emphasis on curating unparalleled experiences, the Festival aims to pay homage to our diverse culinary tapestry while embracing and celebrating continued innovation championed by our local talents,” said Singapore Tourism Board’s Director of Retail & Dining, Guo Teyi.

Leading this transformation is Blake Harris Entertainment (BHE), a global events agency experienced in developing highly acclaimed, immersive experiences.

Said BHE founder and Singapore Food Festival 2024’s Festival Director, Blake Harris: “We’ve been creating exceptional experiences and entertainment here in Singapore for some time now, and we’re delighted to partner with Singapore Tourism Board to further strengthen and reinforce Singapore Food Festival as a globally recognised event that showcases the best local chefs, restaurants and flavours.

Food is life in Singapore and without a doubt a favourite pastime for many. We are excited to create something very special to make dining even more of an experience for local foodies and international visitors, who are spoilt for choice with Singapore’s multitude of gastronomic options. We look forward to embarking on this journey with STB to create unforgettable moments starting in 2024.”

Event Formats
In addition to the Signature Events, SFF 2024 will offer other event formats including Unique Events and Pop-Up Events.

Unique Events: These one-of-a-kind events will take place in some of Singapore’s top restaurants and bars, offering exclusive, bespoke and fully immersive culinary experiences supported by Blake Harris Entertainment’s creative team.

Pop-Up Events: Popping up in some of the Singapore’s most popular locations, these fun and family-friendly showcases provide audiences a bite-sized taste of what’s on offer at SFF, making gourmet experiences available to a wider audience.

Detailed information about the full programme of events will be progressively released in
the coming weeks.

Ticketing Information

Tickets for the first two Signature Events, as well as the exciting first-release Unique Events, can be purchased from www.singaporefoodfestival.com. Guests are encouraged to sign up for the newsletter and follow along on social media to receive updates as new event tickets are released weekly. This highly anticipated reimagination of the Singapore Food Festival (SFF) is expected to sell out quickly.

Limited edition NESCAFE Latte 3in1 Cereal Milk aimed at consumers new to drinking coffee

Nestlé Malaysia has launched NESCAFE Latte 3in1 Cereal Milk as a limited edition offering. The new product comes with toasted breakfast cereal notes for a creamy and easy-to-drink latte.

NESCAFE Latte 3in1 Cereal Milk is aimed at consumers new to drinking coffee by offering them a familiar flavour of breakfast cereal. The limited edition NESCAFE features a smooth, creamy cup without the bitterness of traditional coffee.

Click here to purchase on Shopee Malaysia.

Savor Restaurant Unveils a Special Merdeka Menu: A Celebration of Malaysian Flavors in Plant-Based Delights

Merdeka Menu

Kuala Lumpur, 8th August 2024 – Savor, the renowned plant-based restaurant in Mont Kiara, Hartamas that has quickly become a favorite among food enthusiasts, celebrities, and key opinion leaders, is proud to announce the launch of its Merdeka Menu in honor of Malaysia’s Independence Day. This limited-time menu offers a unique twist on traditional Malaysian dishes, all made entirely plant-based, showcasing the vibrant flavors and rich culinary heritage of the nation.

A Culinary Tribute to Malaysia: The Merdeka Menu

Savor’s Merdeka Menu is a thoughtfully curated selection of dishes that pay homage to beloved Malaysian flavors while embracing the restaurant’s commitment to plant-based cuisine. Highlights include:

  • Merdeka Lemak: Celebrate bold flavors with our Merdeka Lemak, featuring fragrant blue rice, juicy satay lilit, homemade sambal, savory lion’s mane rempah, and fresh paku pakis. This dish is a delightful fusion of traditional elements and innovative plant-based ingredients.
  • Takano d’Sumandak: Meaning “A Young Lady’s Rice,” this dish includes her favorite Sabah traditional dishes—Tuhau Sambal (wild ginger), spicy-sweet Bambangan (wild mango), Bosou Sayur (preserved vegetables), fresh Pucuk Manis with soy chips, and sweet-savory Mushroom Stems. Each bite offers a taste of Sabah’s rich culinary heritage.
  • Sehati Satay: This dish features three perfectly grilled skewers of seasoned plant-based meat wrapped around lemongrass sticks, served alongside fresh cucumber slices, ketupat rice cakes, and a side of rich satay peanut sauce. A true Malaysian classic, reimagined for everyone to enjoy.
  • Banana Frits with Coconut Ice Cream: End your meal on a sweet note with crispy banana Abu fritters served with a scoop of creamy coconut ice cream, creating a delightful fusion of warm and cool, sweet and tropical sensations.

A Year of Success and Culinary Innovation

Over the past year, Savor has rapidly gained popularity, attracting a diverse clientele that includes well-known KOLs, politicians, and celebrities. The restaurant’s commitment to innovation has been evident in its seasonal menus, such as the recent Harvest Festival menu, which presented traditional Sabah dishes in a plant-based format. The ingredients for this menu were flown in especially from Sabah, allowing patrons in Kuala Lumpur to experience the authentic flavors of the region.

Savor’s ability to create menus that resonate with its audience has been a key factor in its success. From the Chinese New Year menu to the Christmas and Valentine’s Day offerings, Savor consistently introduces new dishes that offer unique culinary experiences.

“Our goal at Savor is to challenge the perception that plant-based food is only for vegans. We believe that anyone, regardless of their dietary preferences, can enjoy and appreciate the rich flavors and creativity that go into our dishes,” said David Ng, Co-founder of Savor. “Our seasonal menus are designed to introduce people to new foods and allow them to experience cuisine like never before. With the Merdeka Menu, we’re excited to bring the essence of Malaysia’s culinary heritage to life in a way that’s both delicious and healthy.”

Operation Hours

Sundays to Thursdays 10.00 am to 9:30 pm

Fridays 10.00 am to 4.00pm

Closed on Saturday

Follow Savor on their social platforms Facebook and Instagram and to find out more, or visit www.savoroflife.com.

FIRST 500 J7s DELIVERED TO JAECOO DEALERSHIPS

The 500 Units Comprise Of The JAECOO J7 All-Wheel-Drive Variant

JAECOO Malaysia has officially begun delivering its first 500 units of the J7 Premium Off-road SUV to dealerships. The brand has been at work over the past seven months setting up a self-sufficient ecosystem and network, which culminated in the official launch of the J7 in mid-July. Three weeks since the launch, the brand is now fulfilling its promise of delivering the first batch of J7 SUVs in the third quarter of the year, well within its anticipated schedule.

“It has been a great year for JAECOO beginning with an exciting preview period which led to an overwhelmingly positive reception during the official launch of the J7. We are very excited to deliver the first 500 units of our J7, and we are equally excited to place customers in the driver’s seat of Malaysia’s hottest premium off-road SUV,” said Chery Corporate Malaysia Executive Vice President, Leo Chen.

The first 500 units comprise the JAECOO All-Wheel-Drive (AWD) variant. Meanwhile, the next group of J7 SUVs, to be delivered in September, will comprise the Two-Wheel-Drive (2WD) variant.

The automotive market has been abuzz following the competitive pricing of the J7 All-wheel Drive (AWD) variant at MYR148,800, and the Two-wheel Drive variant priced at MYR138,800. JAECOO’s pricing strategy has positioned the J7 as a formidable challenger in the C-segment SUV category as an attainable luxury brand. 

“Our focus is on maintaining a steady momentum of delivering orders for the J7 in the coming months. We are also very happy to share that our network is ready to immerse our customers in the JAECOO “From Classic, Beyond Classic” premium customer experience, from vehicle handovers to after-sales service,” said JAECOO Malaysia Vice President, Emily Lek.

Both variants of the JAECOO J7 come with a seven-year warranty* or up to 150,000km mileage*, a testament to the brand’s confidence in its innovation and quality. JAECOO customers will be supported by a nationwide dealership network comprising 35 locations across the country, a dedicated production plant and a JAECOO genuine parts warehouse, ensuring speedy and seamless after-sales support.

*Terms and conditions apply.

For more details about JAECOO Malaysia, visit www.jaecoo.com.my and keep up to date by following JAECOO Malaysia social platforms.

FEELING FOGGY, DISTRACTED, DEMOTIVATED? DON’T LET BRAIN FATIGUE HOLD YOU BACK

(L-R) Lim Wei Jian, Assistant Brand Manager, Suntory Beverage & Food Malaysia; Professor Dr Michael Ling, Professor in Neuroscience & Genetics at Universiti Putra Malaysia; Dr Hiroshi Watanabe, Senior Research Director from Suntory Beverage & Food Asia Pacific; Event Host, Zooey Teh; Eunice Kow, Head of Marketing of Suntory Beverage and Food Malaysia Nasreen Ma, a Brain Health Coach from Meaningful Activation.
  • Brain fatigue causes symptoms like forgetfulness and difficulty concentrating.
  • BRAND’SÂź Essence of Chicken unlocks the crucial link between diet and brain fatigue, highlighting the importance of amino acids for brain health.

Kuala Lumpur, 9 August 2024 – Have you ever sat down to start a task at work only to find your mind drawing blanks? No matter how hard you try, do you struggle to focus, experience sluggish thoughts, and have difficulty remembering details? You’re not alone. Brain fatigue is a state of tiredness caused by prolonged periods of cognitive activities stemming from an overload of our mental capacity. It is also important to know that the brain consumes about 20 percent[1] of the body’s energy — processing and transmitting information through electrical signals — is very expensive in energy use.

(L-R) Professor Dr Michael Ling, Professor in Neuroscience & Genetics at Universiti Putra Malaysia; Dr Hiroshi Watanabe, Senior Research Director from Suntory Beverage & Food Asia Pacific; Event Host, Zooey Teh; and Nasreen Ma, a Brain Health Coach from Meaningful Activation.

To explore this unexplored phenomenon, BRAND’SÂź Essence of Chicken recently convened a roundtable of health experts to share insights on brain fatigue. The panellists included Professor Dr Michael Ling, a Neuroscience and Genetics Professor at Universiti Putra Malaysia; Nasreen Ma, a Brain Health Coach from Meaningful Activation; and Dr Hiroshi Watanabe, Senior Research Director from Suntory Beverage & Food Asia Pacific.

Brain Drain Explained – Scientific Insights into Mental Exhaustion

While brain fatigue is often dismissed or confused with regular everyday tiredness, it is an actual condition with a scientific basis that can escalate over time if not appropriately managed, leading to more severe and chronic fatigue syndromes.

According to Professor Dr Michael Ling, Professor in Neuroscience & Genetics at Universiti Putra Malaysia, brain fatigue is a complex condition still being researched despite scientists studying the topic for decades. “Understanding the mechanisms and effects of brain fatigue can help us better manage our mental energy and productivity. Mental overload over a prolonged period[2] leads to a sensation of tiredness known as brain fatigue, which comes with associated symptoms. This is linked to the buildup of the neurotransmitter glutamate[3] in the prefrontal cortex. In simpler terms, it’s like being in a noisy, crowded room where you can’t hear anyone.”

Fuel Your Focus – Managing Brain Fatigue Through Wellness Practices

Ignoring fatigue has consequences—reduced work performance, disruption to personal life. Those with brain fatigue can manage it better with lifestyle changes and good nutrition.

Nasreen Ma, a Brain Health Coach from Meaningful Activation, commented that overcoming brain fatigue requires more than a cup of coffee. “Malaysians wear multiple hats at work and in our personal lives, which are very fast-paced and stressful – Malaysia is ranked 47th out of 60 nations according to the Global Life-Work Balance Index, making us more prone to brain fatigue. Understanding brain fatigue is the first step to managing our brain health. A balanced lifestyle includes prioritising sleep, exercise on top of slower specific coordinated movements, mindfulness, strengthening spiritual and social connections, reducing screen time, proper diet, and practising relaxation techniques such as deep breathing or yoga are keys to reclaiming your mental energy and living a revitalised, productive life.”

Sharpen Your Mind – Fight Brain Fatigue Naturally

When it comes to diet, amino acids play an essential role in boosting brain health and, more importantly, recovering from brain fatigue. One of the essential amino acids is L-Histidine, a building block of proteins[4] that has been clinically proven to improve cognitive performance[5] and is commonly found in protein-rich foods, including the essence of chicken.

Dr Hiroshi Watanabe, Senior Research Director from Suntory Beverage & Food Asia Pacific, emphasised the importance of consuming protein-dense foods. “Clinical studies have proven that L-Histidine and other amino acids can produce positive cognitive performances. While the scientific term may sound foreign, it is easy to increase your protein intake by consuming chicken, beef, and chicken essence. It is also equally important to take a preventative approach to your diet by ensuring you consume sufficient protein early before the cognitive function begins to decline.”

One easy way to hit your essential amino acid intake is through BRAND’S¼ Essence of Chicken, which contains L-Histidine and other nutrients to boost your mental energy throughout the day. Studies have found that the essence of chicken can improve working memory in healthy adults[6], even improving mood and making participants feel more clear-headed and confident.[7] 

Eunice Kow, Head of Marketing ​​of Suntory Beverage and Food Malaysia, said, “Based on the current lifestyle, it is important to talk about this under-discussed topic. We want to be the voice of support for those silently struggling with brain fatigue symptoms.  By nurturing both your mental sharpness and physical well-being, you create a powerful foundation for success. A healthy body fuels a clear mind, allowing you to tackle challenges with focus and resilience. Incorporating exercise and proper nutrition into your routine can effectively combat brain fatigue and unlock your full potential. Remember, a healthy mind and body are not just beneficial; they’re essential ingredients for achieving your goals and thriving in life.”

BRAND’S¼ Essence of Chicken packs a powerful, nutrient-dense punch of goodness in every bottle. To learn more, please visit https://www.brandsworld.com.my/en/products/essence-of-chicken-original.html.

[1] https://bond.edu.au/news/how-much-energy-do-we-expend-using-our-brains#:~:text=Tracing%20oxygen%20consumption%2C%20the%20brain,the%20typical%20smartphone%20requires%20daily

[2] Why thinking hard for several hours can leave you mentally exhausted | New Scientist

[3] https://www.the-scientist.com/new-findings-could-explain-why-your-brain-feels-tired-70358

[4] Moro J, Tomé D, Schmidely P, Demersay T-C, Azzout-Marniche D. Histidine: A Systematic Review on Metabolism and Physiological Effects in Human and Different Animal Species. Nutrients. 2020; 12(5):1414.

[5] https://www.sciencedirect.com/science/article/pii/S0031938415002498

[6] Sasahara, I.; Fujimura, N.; Nozawa, Y.; Furuhata, Y.; Sato, H. The effect of histidine on mental fatigue and cognitive performance in subjects with high fatigue and sleep disruption scores. Physiol. Behav. 2015, 147, 238–244.

[7] Young H, Benton D, Carter N. The effect of chicken extract on mood, cognition and heart rate variability. Nutrients. 2015 Jan 29;7(2):887-904.

New Aptamil KID C-SynB to support C-section born children with a stronger immunity

Baby nutrition brand Aptamil, owned by Danone, has launched Aptamil KID C-SynB in Malaysia. The new product is specially designed to support C-section born children with a stronger immunity.

Study shows that C-section can be one of the causes of an imbalanced gut environment, which may impact a child’s immunity.

Aptamil KID C-SynB is scientifically formulated with Synbio+, a combination of 5.7 billion probiotics^ B. breve M-16V and a unique blend of prebiotics GOS/lcFOS (9:1) to help diversify gut microbiota in C-section born children. This product also has five brain nutrients* for brain development.

Click here for more information about the product.

^5.7 billion (5.7đ‘„10âč cfu) of probiotics per 1000g milk powder

*Sphingomyelin, Omega 3, 6 & 9, Vitamin B12, Tryptophan, DHA are found in the brain​​

Danone has recently launched Aptamil KID, which offers a new and improved formula compared to AptaGro. Aptamil KID contains Synbio, an internationally patented combination of 1 billion** Probiotics B. breve M-16V and GOS/lcFOS (9:1). Together, they serve as the immunity duo that supports your child’s gut health, giving them a stronger immunity and enhancing their overall wellbeing. And now with 2’-FL and higher DHA compared to previous milk formulation (2023).

**1 billion (1đ‘„10âč cfu) of probiotics per 1000g milk powder

M&M’S¼ Brings A World Of Fun and Belonging To All Malaysians

KUALA LUMPUR, 8 AUGUST 2024 – M&M’SÂź raises the bar of its year-long “Fun for All” campaign, reinforcing the brand’s commitment to making everyone feel like they belong. Building on its 80-year legacy of creating moments of connection through the power of fun, M&M’SÂź remains dedicated to bringing people together.

The M&M’S¼ “Fun for All” campaign which launched in January this year, has been actively engaging consumers across seven markets in Asia through a series of activities across its online and offline channels, ensuring that everyone can partake in the fun it brings, keeping it inclusive for all.

In Malaysia, fans of M&M’SÂź will now get to enjoy an on-ground activation that will be taking place from August 8th to 11th at One Utama, Ground Floor Centre Court, Main Concourse (near Cotton On), where the brand promises an immersive experience that resonates with the brand’s purpose of championing a world of fun.

Designed to engage Malaysians in an interactive environment, the brand is set to inspire fun with a series of activities that can challenge their strength, outwit their opponents, and create lasting memories together with friends or families! Some exciting games in store are “Candy Flip”, designed for thrill seekers who wish to engage in a ‘friendly duo’ with their friends or families in a one-on-one or two-by-two player configuration. Winners stand to redeem prize vouchers worth up to RM8,000 from brands such as JD Sports, Uniqlo, Watsons, Grab, Aeon, and more. 

And that’s not all – those who complete all three mini-games in the free-to-play zone by M&M’SÂź will get to enjoy a delicious treat of ice cream or chocolate from M&M’SÂź while stocks last!

Visit M&M’S¼ on Facebook for the latest updates on the exclusive on-ground experience. Fans can also shop on Mars Wrigley Malaysia’s official Lazada or Shopee store to discover and share their moments of everyday happiness!

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