Nestlé’s KitKat® has unveiled its latest, limited-edition KitKat® Salted Caramel Cookies, a fusion of flavours and unexpected texture to take consumers on a new multi-sensorial chocolatey indulgence journey.
Featuring a delightful combination of KitKat®‘srich milk chocolate, signature crispy wafer and deliciously crisp of salted caramel cookie bits.
In the past, we have seen Nestlé Malaysia launching KitKat® featuring cookies such as KitKat® Chunky Raisin and Cookie and KitKat® Dark Cookies.
The latest innovation combines the popular cookie with the savoury taste of salted caramel.
Now consumers can enjoy the combination of sweet and savoury from the classic milk chocolate and signature crispy wafer with the salted caramel cookie bits in their KitKat® here in Malaysia.
Consumers are seeking new and exciting chocolates and desire chocolates which offer multiple textures and flavours. While taste and enjoyment remain consumers’ key motivations, crunchy textures took the top spot as the most desired experience.
Nestlé Malaysia is hosting the KitKat® Salted Caramel Cookies Roashow at IOI City Mall Putrajaya on 9-13 August 2023, from 10am to 10pm. The event will be located at LG East Wing, featuring special promotions and performances.
Buy now on Nestlé Malaysia’s flagship store on Shopee / Lazada.
08 August 2023 – Phishing is a term regularly heard in the news. It’s cybercriminals’ go-to infiltration technique, because it’s simple, and because it works.
Basically, phishing is a type of Internet fraud that seeks to acquire a user’s credentials by deception. It includes theft of passwords, credit card numbers, bank account details and other confidential information.
Adrian Hia, Managing Director for Asia Pacific at Kaspersky
“Cybercriminals follow trends. They know the latest topics they can effectively piggyback on. It’s a social engineering technique that plays on our human minds, that’s why it’s difficult to resist clicking an unknown link, which may eventually turn out to be malicious,” says Adrian Hia, Managing Director for Asia Pacific at Kaspersky.
For instance, in 2022, key phishing topics monitored by Kaspersky experts related to compensations, bonuses, and even refunds.
Bonuses and compensation are hard to deny in times of crisis and instability, which is why “financial assistance” is frequently promised by con artists to swindle users out of their money.
“Promotional campaigns by major banks” were a popular bait in 2022. Visitors to a fraudulent web page were offered to receive a one-time payment or to take a service quality survey for a fee.
In Muslim countries, scammers promised to send charity packages, purportedly under a “Ramadan Relief” program that aimed at helping low-income families during the Ramadan fast. The fasting period typically sees higher prices for food and household products, whereas observers buy more than they normally do and may be faced with a shortage of money.
Growing utility rates and an increase in the price of natural resources have prompted several governments to start discussing compensations for the population. Payout notices could arrive by mail, email, or as a text message.
Cybercriminals attempted to take advantage of the situation by creating web pages that mimicked government websites, promising cash for covering utility payments or compensation of utility expenses. Visitors were occasionally asked to provide personal details under the pretext of checking that they were eligible, or simply to fill out a questionnaire.
In Singapore, scammers offered a refund of water supply costs, purportedly because of double billing. An energy or resource crisis was not used as a pretext in this particular case, but refunds were still offered in the name of the water supply authority.
“Our solutions blocked more than 43 million phishing attacks against our users in Southeast Asia last year. Clearly, phishing is a tool used frequently by cybercriminals. Because its nature requires a user’s participation – the mere clicking a link or opening of a file – it’s urgent for everyone to know how phishing really works so we can avoid falling prey against it,” adds Hia.
How a phishing campaign unfolds
In 2022, Kaspersky experts saw an increase in spear (or targeted) phishing attacks targeting businesses around the world. In addition to typical campaigns consisting of one stage, there were attacks in several stages. In the first email, scammers in the name of a potential client asked the victim to specify information about its products and services. After the victim responds to this email, the attackers start a phishing attack.
Stage 1: Attackers send an email in the name of a real trade organization requesting more information about the victim company’s products. The email text looks plausible and has no suspicious elements, such as phishing links or attachments. A sender’s email address from a free domain, like gmail.com, may raise doubts. The email on the screenshot below is sent from an address in this domain, and the company name in the From field is different to its name in the signature.
Example of the first email
It is worth noting that the use of free domains is not typical for spear phishing in the name of organizations, because such domains are rarely used in business.
Most often in targeted attacks, attackers either use spoofing of the legitimate domain of the organization they are pretending to be, or register domains similar to the original one. In addition, Google and Microsoft are pretty quick in blocking email addresses spotted sending spam. This is the most likely reason why attackers used different addresses in the From header (where the email came from) and Reply-to header (where the reply will go when clicking “Reply” in your email client).
This means the victim responds to another address, which may be located in another free domain, such as outlook.com. The address in the Reply-to header is not used for spam, and correspondence with it is initiated by the victim, so it is less likely to be blocked quickly.
Stage 2: After victims respond to a first email, attackers send a new message, asking them to go to a file-sharing site and view a PDF file with a completed order, which can be found via the link.
An email with a link
Stage 3: By clicking the link, the user is taken to a fake site generated by a well-known phishing kit. It is a fairly simple tool that generates phishing pages to steal credentials from specific resources. Our solutions blocked fake WeTransfer and Dropbox pages created with this kit.
A fake WeTransfer page created using the same phish kit as the target campaign sites
In the phishing campaign described above, the phishing site mimics a Dropbox page with static file images and a download button. After clicking any element of the interface, the user is taken to a fake Dropbox login page that requests valid corporate credentials.
A fake Dropbox pageLogin page with a phishing form
The campaign began in April 2022, with malicious activity peaking in May, and ended by June.
Kaspersky identified targets for this campaign around the world, including the following countries: Russia, Bosnia and Herzegovina, Singapore, USA, Germany, Egypt, Thailand, Turkey, Serbia, Netherlands, Jordan, Iran, Kazakhstan, Portugal, and Malaysia.
Phishing trends in 2023
Times of crisis create the preconditions for crime to flourish, including online. Kaspersky experts predict scams promising compensation and payouts from government agencies, large corporations and banks are likely to remain popular among cybercriminals next year.
The unpredictability of the currency market and departure of individual companies from specific countries’ markets will likely affect the number of scams associated with online shopping. At the same time, the COVID-19 topic, popular with cybercriminals in 2020 and 2021, but already beginning to wane in 2022, will finally cease to be relevant and will be replaced by more pressing global issues.
In addition, Kaspersky also have seen an increase in targeted phishing attacks where scammers don’t immediately move on to the phishing attack itself, but only after several introductory emails where there is active correspondence with the victim. This trend is likely to continue. New tricks are also likely to emerge in the corporate sector in 2023, with attacks generating significant profits for attackers.
To learn more about the new Kaspersky product line and approach to consumer protection, Lazada and Shopee with 15% off on 8.8.
Sprite, a beverage under the Coca-Cola beverage company, has rolled out Sprite Lemon+ in Malaysia under the Heat Happens platform. The new innovation takes refreshment to the next level.
Sprite Lemon+ Zero Sugar is a soda with zesty lemon flavour and vitamin B3 to help refresh people in moments of hazy, mental overload, and physically draining heat.
Sprite Lemon+ was launched in Thailand in the second half of 2022 and in the Philippines in the first half of 2023.
Kuala Lumpur, 7 August 2023 – NESTLÉ OMEGA PLUS is set to launch the fourth edition of its popular Walk A Million Miles (WAMM) campaign in honour of World Heart Month in September 2023. As a brand committed to promoting heart health, NESTLÉ OMEGA PLUS has been at the forefront of various initiatives aimed at raising awareness about the risks associated with high cholesterol. This year, the brand continues its mission of promoting heart health with the walk themed ‘Langkah Bersama, Jantung Dijaga’, targeting the largest participation to date.
Over the years even through the pandemic period, NESTLÉ OMEGA PLUS has never wavered in its commitment to rally Malaysians to walk for better heart health. The brand will continue to hold the torch and light the way for countless other Malaysians to understand the myths associated with and break free from the hold of high cholesterol. The culmination of the initiative will see NESTLÉ OMEGA PLUS contribute RM100,000 once again to Yayasan Jantung Malaysia (YJM) and Institut Jantung Negara (IJN) Foundation, adding to the RM300,000 contributed over the past three editions of Walk A Million Miles.
Juan Aranols, Chief Executive Officer of Nestlé (Malaysia) Berhad with participants of NESTLÉ OMEGA PLUS Walk a Million Miles 2022 held in conjunction with World Heart Month during KL Car Free Morning.
“World Heart Month and NESTLÉ OMEGA PLUS Walk A Million Miles are almost synonymous as Malaysians look forward to doing their part for better heart health. But it goes beyond that. NESTLÉ OMEGA PLUS Walk A Million Miles has gone from strength to strength, and this year, we hope to achieve yet another milestone as Malaysians, once again, take to walking, all in the name of breaking from the chains of high cholesterol,” said Juan Aranols, Chief Executive Officer of Nestlé (Malaysia) Berhad.
“Knowing that Malaysians always band together for social and community causes, we want this year to be the biggest movement yet, to help us continually highlight the need to be conscious of our health, particularly our heart health. We would like to urge Malaysians to remind their friends, families, and colleagues about living healthy, as well as the fact that high cholesterol, a key risk factor for heart disease, can affect anyone” Juan elaborated.
According to the Malaysian Ministry of Health, high cholesterol is a major risk factor for heart disease, that affects more than 8 million adults in Malaysia. Alarmingly, many Malaysians still do not recognise that high cholesterol and its associated dangers do not discriminate. Regardless of age, gender, or weight, it can affect anyone. In Malaysia, 4 out of 10 adults have high cholesterol, with almost half of them being under the age of 40. 1 in 4 people with high cholesterol are not even aware of their condition. Malaysia now experiences an increasing number of heart disease linked deaths, with about 60 deaths per day.
Kenny Wong, Business Executive Officer, Dairy & Adult Nutrition Business Unit, Nestlé (Malaysia) Berhad expressed his hope that Malaysians will unite in September to support the Walk A Million Miles cause, helping raise public awareness of heart health. “Over 50,000 Malaysians have participated in the last three editions of Walk A Million Miles in support against heart disease and high cholesterol. We are committed to helping build healthy communities and a healthier Malaysia. NESTLÉ OMEGA PLUS has pledged RM100,000 to Yayasan Jantung Malaysia and Institut Jantung Negara Foundation, where these funds will be channelled to help heart patients in need” he said.
Malaysians can participate in WAMM from wherever they are, by signing up for the challenge on the BookDoc app, which can be downloaded for free from the App Store or Google Play Store. Participants can join for free or opt for the paid option of only RM30 which entitles them to a finisher jersey and NESTLÉ products and vouchers when they reach the 150k step mark. With the paid entry, participants also stand a chance to win exciting prizes when they pass the 300k step mark or clock the highest number of steps per week.
This year, WAMM has a collaborative facet to it, where participants can create groups on the BookDoc App which will allow them to track each other’s progress. Participants will also be able to join various public park activations happening across Malaysia during the weekends leading up to 1st September, where they can gather for a short walk and redeem goodies. Specific dates and locations can be viewed at https://www.dearnestle.com.my/nop-walk-a-million-miles-2023.
Monday 07 August 2023 – Charoen Pokphand Foods Public Company (CP Foods) is making a groundbreaking achievement by introducing Asia’s first-ever carbon-neutral cage-free egg. The product has received certification from the Thailand Greenhouse Gas Management Organization (TGO), reflecting CP Foods’ commitment to promoting the consumption of the most animal-friendly and environmentally-friendly eggs.
Somkid Wannalukkhee, Head of the Egg Business at CP Foods, emphasized the company’s dedication to developing low-carbon products to minimize environmental impacts across its value chain. The Egg Business Unit has been actively implementing various projects, such as installing automated egg conveyors, reducing food loss based on FAO principles, utilizing eggshells efficiently, and adopting alternative energy sources like solar panels and biogas systems in layer farms and egg production processes.
As a result of these efforts, 23 categories of fresh egg and cage-free eggs received certification with the Carbon Footprint Reduction Label (CFR) or Global Warming Reduction Label last year. Notably, CP Foods’ cage-free eggs brand, U Farm, has achieved the milestone of being the first-ever “carbon-neutral cage-free egg” in Asia.
“This initiative of producing carbon-neutral cage-free eggs is yet another step by the company towards increasing the availability of low-carbon food products, supporting conscious consumers who prioritize animal welfare and environmentally friendly sourcing. Carbon-neutral cage-free eggs not only offer better nutrition but also present an ethical choice for consumers” stated Somkid.
CP Foods’ cage-free eggs brand, U Farm, had previously received the “Global Warming Reduction” label from GTO, and this year, the company has taken additional measures to offset any remaining emissions through carbon credit purchase, showcasing its dedication to decarbonization in food production.
CP Foods’ eggs products with the “Global Warming Reduction Label” have demonstrated an outstanding performance with a 30 per cent greenhouse gas emission reduction below the industry average. Last year, 23 global warming reduction egg products contributed to a reduction of 617,000 tons of CO2 equivalence.
CP Foods ensures its cage-free eggs come from special breeding layer hens, raised in a cage-free layer system within enclosed houses, adhering to internationally recognized standards and certified by Thailand’s Department of Livestock Development.
The house environment is automatically controlled, and equipped with automated conveyor belts to move eggs from egg-laying spots to storage rooms. Furthermore, the houses maintain high sanitary and biosafety standards, supervised by biosecurity hi-tech farming guidelines, to ensure the welfare and protection of the chickens’ health on the farm.
The layer hens are fed with 100% grain feed and benefit from the addition of probiotic microorganisms, boosting their immune systems and overall health. As a result, hens are raised without the usage of antibiotics throughout the raising period. This system guarantees safer and fresher eggs than conventional eggs, and its packaging utilizes 100% recycled paper.
CP Foods is actively pursuing innovative solutions to reduce greenhouse gas emissions from egg production and aims to further develop cage-free layer farms that operate as 100% renewable farms.
In 2022, the company introduced 818 low-carbon products, including chicken meat, pork meat, duck meat, and eggs, with 56 products classified as low-carbon and bearing the “Global Warming Reduction Label.” This effort aligns with CP Foods’ ambitious goal of achieving 40 per cent of its total revenue from green revenue by 2030.
TOTS Gourmet Potato Chips by Win2Food are now available at myNEWS. TOTS Gourmet Potato Chips are available in the following flavours: cucumber, spicy mala and salted seaweed. The shelf life is 8 months.
Yobick yogurt drink has collaborated with Pokémon to launch a range of Yobick yogurt drinks featuring Pokémon characters. The available flavors are Pineapple, Sakura, Original, Mulberry Blueberry, and Fuji Apple. Yobick x Pokémon is sold in Malaysia, Brunei, the Philippines, Cambodia, Hong Kong, and Singapore only.
POKKA Sparkling Peach/Lemon Water from Singapore is now available at myNEWS.com, which operates a chain of convenience stores in Malaysia. This better-for-you drink contains zero sugar, zero calories and zero fat for a guilt-free drink that is pefect for health-consious individuals. The sparkling drink is priced at RM 4.90/bottle.
POKKA Sencha and Houjicha Japanese Green Tea in are now available in a convenient can format in Singapore. The 100% real brewed Japanese tea also scores an ‘A’ on the Nutri-Grade scale, which means the drinks correspond to the lowest sugar and saturated fat thresholds.
Coca-Cola Beverages in Malaysia has launched “What the Fanta” with the Southeast Asian country being one of the markets selected for the campaign. For those living in Malaysia, “What the Fanta” seems to be a novel concept because Coca-Cola has not launched this concept in the local market before.
This year’s “What the Fanta” is a purple mystery flavour soda with some describing it as having strawberries, lemon, and sour cherries mixed in.
For those who do not want to drink Fanta, they can experience the flavour through a limited-edition Slurpee at 7-Eleven.
Remember to scan the QR code to join the flavour hunt.