ECCO Unveils Innovative Sneakers Designed for Comfort and Flexibility
in Both Textile and Leather

KUALA LUMPUR, 21 October 2024 – Introducing ECCO’s latest sneaker revolution, the BIOM Infinite collection – a seamless fusion of cutting-edge technology, comfort, and sleek design. Whether you’re strolling through the city streets or keeping up with an active lifestyle, BIOM Infinite offers a perfect balance of performance and style, tailored for those who seek both function and fashion.

Crafted for the modern mover, the BIOM Infinite was born from a deep understanding of natural foot movement, thanks to extensive studies on foot anatomy and biomechanics. The result? Sneakers that not only support your every step but also bring you closer to that barefoot feeling while ensuring ample cushioning for your comfort.

What sets BIOM Infinite apart? The collection boasts two distinct material options:

• Textile: Lightweight, breathable, and ideal for warmer climates or those with an active lifestyle.
• Leather: Combining ECCO’s signature softness with durability, these sneakers offer a luxurious feel that lasts.

But there’s more than just good looks to these sneakers. Packed with innovative features like the Ortholite® inlay sole for long-lasting comfort, an ultra-light PHORENE™ midsole that ensures energy return with every step, and BIOM® NATURAL MOTION® technology that encourages more natural movement, the BIOM Infinite collection is designed to keep you grounded, yet light on your feet.

Available in a versatile palette of colors – Red, Black, and White for women; Green, Black, and White for men – this collection is as stylish as it is functional.

Ready to make these your new go-to sneakers? The BIOM Infinite collection is now available at select ECCO stores, including Pavilion KL’s newly revamped concept store, Suria KLCC and online at the Official ECCO Online Shop.