Otsuka Pharmaceutical has released Oronamin C in Indonesia in June 2018, according to the company’s press release. This halal-certified carbonated nutritional beverage is fortified with vitamins, including vitamin C, B2, B3, B6 and honey. The drink is manufactured in Indonesia by Otsuka’s local affiliate PT Amerta Indah Otsuka.
Bring energy and smiles to Indonesians
According to Amerta Indah Otsuka president Director Yoshihiro Bando, “with the launch of ORONAMIN C, we aim to offer new health benefits and bring energy and smiles to people throughout Indonesia.” The energy claim comes from vitamin B.
Healthy Oishi with a Japanese theme
The TVC is likely shot in Japan featuring predominately Japanese faces to bring out the fun and highlight the drink’s Japanese origin. Indonesians generally have a positive image of Japan. Haruka Nakagawa, a former member of the Indonesian idol group JKT48, is the key celebrity and brand endorser in the commercial with a face easily recognisable by young Indonesians.
Oronamin C comes in a 120ml glass bottle with a recommended selling price of IDR 5,000 (USD 0.35).
Competing with YOU•C1000
Oronamin C competes with You.C1000, a vitamin lemon drink by PT Djojonegoro C-1000. The drink contains 1,000 mg of Vitamin C per bottle.
Oronamin at Alfamart in July 2018. Photo Credit: Minimeinsights.comOronamin C at Lotte Mart in July 2018. Photo Credit: Minimeinsights.com
The vitamin enriched drink segment has attracted the interest of companies like Kalbe Farma with the Xon-Ce drink and vitamin-enriched VitAmin Tea by OT Group in line with the general shift towards consuming higher value-added products.
Malaysia’s largest coffee festival moves to 1 Utama and is set to host 3 coffee championships including the inaugural Open Drip Bag Coffee Championship
July 12, 2018, Petaling Jaya, Malaysia
visitors to Malaysia’s largest coffee festival will find bigger and better reasons to celebrate all things coffee this year. The festival which opened this morningis set to welcome more than 20,000 visitors over four days at the popular lifestyle and shopping destination 1 Utama Shopping Centre. Coffee enthusiasts will be treated to a captivating waft of percolating coffee from a massive range of 96 brands spread over 10,000 square feet of event floor space.
The Malaysia Coffee Fest 2018 at 1 Utama Shopping Centre
From now to this Sunday, fans of the dark beverage can expect to soak in a packed programme and the caffeine-fuelled festivities which will see the convergence of top-class baristas, local artisan coffee bean roasters, independent specialty coffee houses, coffee bean purveyors and suppliers, and coffee equipment distributors and manufacturers – to celebrate Malaysia’s vibrant coffee culture and scene. Visitors will find that they will be spoilt for choice at the array of coffee machines and accessories, coffee beans and tea leaves, and the wide selections of heady brews and concoctions.
To add a sweet spot at the festivities, the visitors will find a smorgasbord of local bakeries serving up distinctive pastries and treats which will pair up perfectly with the finest coffee and tea!
Avid spectators of coffee competitions will be amazed by the nimble and dexterous skills of contestants battling for top spots in three national coffee championships held live on stage. The champion of the inaugural Roastedly®Open Drip Bag Coffee Championship (Malaysia) will win a handsome cash prize of RM15,000.
1. Malaysia Open Latte Art Championship 2018 (MOLAC 2018) 13 & 15 July 2018
2. Malaysia Open Barista Championship 2018 (MOBC 2018) 12 & 15 July 2018
3. The inaugural Roastedly® Open Drip Bag Coffee Championship (Malaysia) 2018 on 14 July.
Everyone is a winner at the festival! Adding more fun, colour and flavour to the festival, the public will be delighted with the array of fun coffee-related activities and contests such as a Sure Win Dip where visitors will stand a chance to win a gift and the Lucky Draw Contest for a chance to win exclusive prizes.
Coffee lovers will take away more than wonderful prizes. They will learn that brewing good coffee is easy and achievable from Terence Tan, Singapore Drip Bag Coffee Champion 2018 and also from Coffeestry Box by Roastedly®. And, discover the simplicity of getting their coffee fix with quality fresh coffee conveniently ground, weighed and sealed in satchets and bundled together with disposable drip bags. The Barista Guild Asia (BGA)workshop series has a distinguished line up of coffee experts to speak on topics including “Journey from Bean to Cup”, “Brewing Made Easy”, “Espresso Yourself”, “Shaken, Not Stirred”, “Raising Your Standards of Coffee”, and “Coffee & Health”. Visitors who are looking forward to gaining knowledge and tips on opening and running a café business, will find “So, You Want To Open A Café?” insightful.
Crowd at Malaysia Coffee Fest 2018
With the increasing affluence and growth in Malaysia, largely due to urbanisation, the country is experiencing profound development in lifestyle and consumer behaviour. Demand for good specialty coffee, and the latest products and services, has created new opportunities for the coffee industry in Malaysia. The boom in coffee culture has resulted in the mushrooming of coffee houses and cafes across the country, from the capital to the cities in every state, where the dark strong brew has gained strong affinity especially among the young and the working professionals. Even as new and trendy specialist coffee players enter the booming local market, the long-standing and familiar favourites such as the humble coffee shops serving up the local ‘kopi’ continue in their appeal as part of the nation’s varied and vibrant coffee landscape.
This celebration on all things coffee is organised by CEMS Conference & Exhibition (Malaysia) Sdn. Bhd., the Malaysian arm of Conference and Exhibition Management Services, the creator of the highly successful Café Asia, Café Malaysia and Café Cambodia series, and co-hosted by Malaysia Specialty Coffee Association (MSCA) and Café Owners Alliance, Malaysia (COA My).
Red Bull is set to educate consumers on the right way to consume energy drinks
The all-too-familiar feeling of lethargy is a common problem for many. Be it a spontaneous decision to dine out, a gathering with friends, or just a quick run – sometimes, we just can’t psych ourselves to move.
Worse still, we sometimes feel “brain dead” – an urban saying for mental exhaustion. In this case, we aren’t necessarily feeling the physical signs of exhaustion, such as achy muscles, but a mental coma and lack of motivation and energy to finish tasks or activities we love.
Question of the day: “The body knows no limit which the mind doesn’t.” We know this, but how do we prepare our brains to maximise our performance throughout the day?
“Malaysians work long hours and also have active after-work lifestyles. Consequently, their minds and bodies need sustained energy throughout the day. As the number one energy drink in Malaysia, it’s our responsibility to educate consumers on the most effective ways to optimise their energy levels, so they can always perform at their best.”
Jate Samathivathanachai,
Country Manager, Allexcel Trading |Red Bull Malaysia
Answer: Taurine, a premium ingredient found in popular energy drinks (a.k.a A Gold Can of Awesomeness), such as Red Bull, has the precise energy enhancing ability to benefit the mind and body. Other essential micro-ingredients, such as Vitamin Bs, play a key role in metabolic functions and improve mental cognitive ability. It breaks down carbohydrates, fats, and protein in the body to enhance our physical and mental abilities. Energy drinks, such as Red Bull, not only act as a fuel, but provide us with stronger mental clarity and increased concentration too.
Now, before you rush off to grab a chilled can, here are four ways in which we can optimise the benefits of energy drinks:
Four Ways to Optimise the Benefits of Energy Drinks:
Pre-activity consumption: It is best to consume energy drinks before a task for optimum results. This gives the body sufficient time to utilise the ingredients and convert them into our needed fuel.
Drink during work and study: Taurine can also help with stress regulation. It increases the performance of the heart and also promotes detoxification by binding with harmful substances and accelerating their excretion. The combined effects of Taurine help keep the mind focused and increase concentration during long, strenuous working hours.
Driving: Taurine posseses the unique ability to increase mental alertness, reaction speed, and concentration, all of which are critical for both short and long distrance driving.
During & after intense physical activity: Another function of Taurine is thermoregulation – a process that allows your body to maintain its temperature. This prevents the body’s temperature from getting too high or low, therefore avoiding unnecessary burnout during and after any physical workout.
When consumed the right way, energy drinks can be viewed as our co-commander in daily battles. When in doubt, open a can, take a sip, and energise yourself to charge ahead with confidence. More information on the benefits of energy drinks can be found on Red Bull’s website (http://redbull.com.my).
About Allexcel Trading Sdn. Bhd.
Allexcel Trading Sdn. Bhd. (“Allexcel”) is the brand representative and exclusive agent for Red Bull® Energy Drink and Warrior® Sparkling Lifestyle Drink in Malaysia. Allexcel launched Red Bull® in Malaysia in 1993 and the brand is currently the No. 1 energy drink in the country. Red Bull has proven to its consumers its product performance in maintaining alertness, endurance and enhancing performance – stimulating both mind and body. For more information, please visit www.redbull.com.my
Malaysia’s first online to offline (“O2O”) grocery sale to take place from 6th July to 8th July at Jaya One, Petaling Jaya. The event is organized by local online retailer Potboy Groceries in partnership with mobile payment platform, FavePay.
The O2O event is first of its kind in Malaysia where customers are welcomed to shop their groceries at great discounted prices without carrying around cash. The event will serve as also an education platform to Malaysian public as Malaysia pushes towards going cashless in the future. All purchases will be made through FavePay. Hand-hold experience will be conducted in the event to those that never performed an Online Shopping prior to this.
The constraint of Online Shopping is now bridged with physical experience of touch and taste of grocery products that can be experienced in this O2O event. Purchases can be made after physically experience of the products and instead of the traditional carrying the groceries to the car, Potboy groceries offer free delivery with no minimum order to the doorstep (currently only restricted to Klang Valley area).
40 consumer product brands take part in this O2O Event. Amongst the well known household brand present are Nestle, Coca-cola, MamyPoko, Milo, 100 plus, Jasmine, Brand’s, Maggi, Homesoy are bringing competitive prices products, great deals, free gifts offering a discount of up to 75%.
About Potboy Groceries: Potboy groceries is a homegrown Malaysian owned online groceries shopping platform that was founded in 2016 and is currently based in Klang Valley. Potboy groceries sells everyday groceries from known household brands on its platform www.potboy.com.my and delivers the groceries to the doorstep with no minimum order. Potboy Groceries insist to have its own delivery fleet in order to serve its community better. As part of caring for the environment, Potboy also uses recyclable boxes and bags to pack the groceries.
Massimo by The Italian Baker has launched Bunbino savoury buns comprising Malaysian favourites Sambal Ikan Bilis (anchovies sambal) and Kaya or coconut jam made from a base of coconut milk, eggs and sugar. Bunbino marks Massimo’s entry into the savoury bun segment.
The company, the second largest packaged bread company in Malaysia, is differentiating itself by including the fragrance of serai or lemongrass in the Sambal Ikan Bilis bun. As for the Kaya bun, it is said to be “home style,” a marketing move to improve the taste authenticity.
Both Bunbino Sambal Ikan Bilis & Serai and Home Style Kaya are available at convenience stores, supermarkets or hypermarkets for a price of RM 1.05.
Thailand is well know for its excellent commercials. The latest “A Milk Robbery” by 7-Eleven Thailand is no exception. As of 5 July 2018, this 2.4 minute clip has been viewed 3.7 million times.
The message is simple – come to 7-Eleven and enjoy the goodness of lactose free milk, high protein milk, yogurt, cultured milk, soy milk, almond milk and goat milk. All these, particularly lactose free, high protein and almond, are trending segments.
Tofusan, Thailand’s No.1 organic soymilk producer, has released Essentially Lactose Free Milk. This marks the entry of Tofusan into cow’s dairy milk segment but with a lactose-free twist. The new product is selling at 7-Eleven Thailand for a price of THB 19 (USD 0.51).
Essentially Lactose Free Milk is made from fresh milk and not from powdered milk. Lactose-free has stirred up interest in Thailand. CP-Meiji Thailand earlier launched its lactose-free milk citing a data that up to 96% of Thai people are intolerant to lactose.
Avoidance can be an approach to stay healthy even though few would know they are intolerant to lactose. For Tofusan, Essentially Lactose Free Milk fits its existing business of providing consumers with plant-based alternatives that are free from lactose.
Liew Kian Meng, Operations General Manager of 7-Eleven Malaysia (in black) handing over a token of appreciation to one of the many recipients for this year’s Semurni Kasih programme.
Kuala Lumpur, 4 July 2018 – 7-Eleven Malaysia, the nation’s largest stand-alone convenience store chain engaged with customers to aid underprivileged communities through its Community Care Program – Semurni Kasih, which ran from 8th May to 18th June 2018. Customers were encouraged to donate necessities purchased from 7-Eleven outlets by placing them into contribution boxes located in more than 2,241 stores nationwide.
The campaign concluded with a staggering RM3,112,782.65 worth of provisions deriving of food and non-food products such as biscuits, canned goods, laundry detergent, toiletries and many others. The contributions were disbursed to recipients from various charity organizations and causes across the nation. Since its inception in 2008, the annual charity programme has given out more than RM14 million worth of supplies to more than 1,800 beneficiaries.
As the campaign ended, various Raya celebrations were organized by 7-Eleven staff nationwide to celebrate Hari Raya with their respective charitable organizations. These ‘open house’ events were also an opportunity for the 7-Eleven teams to officially handover a token of appreciation to the organizations and commemorate a successful partnership during the campaign period. One such celebration was held in Kelab Komuniti Taman Tasik, Cyberjaya and attended by representatives from 7-Eleven Malaysia and Semurni Kasih recipients such as Pusat Jagaan Baitus Sakinah Wal Mahabbah.
Mr. Ronan Lee, Marketing General Manager of 7-Eleven Malaysia said, “Once again, we are sincerely grateful for our customers’ strong and encouraging support for this year’s Semurni Kasih. This marks the tenth year of our endeavour for helping the less fortunate, and we are amazed with the results that we’ve yielded for this program together with our loyal patrons. This encourages us to scale greater heights in improving the life quality of the underprivileged community who needs us, as it has always been our mission and belief in giving back to the community.” He added, “We definitely look forward to blazing the trail in making next year’s Semurni Kasih even better, and we hope that our customers will continue to join us in this rewarding journey.”
Semurni Kasih is part of 7-Eleven Malaysia’s Community Care, a non-profit entity set up to implement corporate responsibility and philanthropic initiatives in support of underprivileged groups and sustains environmental conservation efforts.
For more information on Semurni Kasih and 7-Eleven Community Care, please visit www.7eleven.com.my or follow 7ElevenMalaysia on Facebook, Instagram and Twitter.
About 7-Eleven Malaysia
7-Eleven Malaysia Holdings Berhad through its subsidiary 7-Eleven Malaysia Sdn. Bhd. is the owner and operator of 7-Eleven stores in Malaysia. Incorporated on 4 June 1984, 7-Eleven Malaysia has made its mark in the retailing scene and has been a prominent icon for over 33 years. 7-Eleven Malaysia is the pioneer and largest 24-hours standalone convenience store operator in Malaysia with over 2,241 outlets nationwide and serves more than 900,000 customers daily. 7-Eleven stores can be found across bustling commercial districts to serene suburban residential compounds throughout Malaysia, from petrol stations and LRT stations to shopping malls and medical institutions. 7-Eleven is Always There For You.
First impression: Is this ice cream made from activated black charcoal? Well, you can go to the nearest Mercury Drugstore and Bonjour to have a try but we doubt you will be able to get hold of this mysterious ice cream. According to Foodevolution.com.ph, the ice cream was reportedly running out of stock as consumers are dashing to the store to get one for themselves before it runs out.
This limited edition ice cream is described by Spot.ph as “it’s an all-time Filipino favorite.
It has been a while since Nestle Philippines launched its Nestlé Greek Yoghurt in early 2017. After more than one year, Nestlé is back with a new blueberry flavoured Greek yoghurt in May 2018. The new Nestlé Greek Blueberry Cheesecake Yogurt is described as “time to indulge without the guilt!”
The Group shows positive performance in the third quarter, driven by strategic initiatives and rising consumer confidence
3QFY24 Results:
Revenue increased by 3% to RM619.0...
